Why ExhibitAt MITT 2027?

MITT is your gateway to accessing one of the largest and most dynamic travel markets globally, offering unparalleled opportunities to showcase your services and connect with decision-makers across the tourism ecosystem.

Unlock New Horizons at MITT

With Eurasia's booming tourism industry and over 140 million potential travellers, the market provides immense growth potential for businesses looking to expand their reach, forge strategic partnerships, and establish a foothold in a high-demand region.

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Market Snapshot: Key Trends and Insights

01 Robust Growth

The Eurasian outbound travel market is thriving, with 5.3 million trips in Q1 2024 , a 9% increase from the previous year. Despite global challenges, demand for international travel remains strong and resilient.

02 Unique Opportunity

Geopolitical shifts have created a gap in accessible destinations, driving demand for new, exciting travel options. MITT gives you the chance to position your destination where it’s needed most.

03 Be the Destination They Choose

As major players exit the market, emerging destinations have a unique opportunity to gain visibility and capture market share. Stand out and become the go-to choice for Russian travellers.

04 Fill the Gap

Connect with leading tour operators, agencies, and industry professionals looking for fresh offerings. Tap into growing sectors like luxury travel, medical tourism, and adventure tourism to expand your business reach.

9 Good Reasons to Exhibit at MITT 2027

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Reach the Right Buyers

Struggling to find quality leads? At MITT, you’ll connect directly with decision-makers tour operators, travel agencies, and hospitality leaders actively looking for partnerships and solutions like yours.

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Meet the Right Decision-Makers

MITT brings together tour operators, travel agencies, hospitality providers, and tourism authorities key industry professionals looking for partnerships that drive business forward.

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Showcase Your Destination or Product

Position your destination, travel solutions, or innovations in front of 16,000+ attendees from over 30 countries, eager to explore new opportunities and engage with global suppliers.

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Build Strategic Partnerships

Connect with influential Eurasian travel agencies and industry leaders, fostering partnerships that help you expand into a growing and underserved market.

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Engage with Key Sectors

From luxury travel and medical tourism to glamping, caravanning, and travel technology, MITT offers a platform to tap into high-growth sectors and meet the needs of today’s travellers.

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Close Deals Onsite

Turn opportunities into tangible results. At MITT, vetted buyers and professionals are ready to discuss, negotiate, and sign contracts directly on the show floor.

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Boost Your Brand’s Visibility

Showcase your offering to an audience with strong buying power, from regional tourism boards to corporate travel decision-makers, positioning your brand as a trusted leader in the industry.

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Discover Market Trends

Explore the latest insights and opportunities driving tourism growth through MITT’s well-curated conference programme attended by destination boards, government associations, and industry experts.

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Stand Out in an Underserved Market

As geopolitical shifts change travel patterns, MITT provides a unique opportunity to capture market share and introduce your destination or service to a highly motivated traveller base.

Showcasing the Future of Travel: Explore Key Sectors at MITT 2027

National Tourist Offices

Showcase your destination and attract travelers from around the world.

Health & Medical Tourism

Access top providers in the growing wellness and healthcare travel sector.

Hotel & Accomodation

Explore cutting-edge hospitality solutions for every type of traveller.

National Tourist Offices

Health & Medical Tourism

Hotel & Accomodation

Forge Powerful Partnerships

Company Leaders - 33%

Network with top-level executives, including CEOs and business owners, who shape strategic decisions and hold purchasing power. These leaders attend MITT to discover innovative solutions and forge impactful partnerships.

Key Decision-Makers - 31%

Meet influential managers and directors actively seeking partnerships and solutions to meet their organisations’ needs. These decision-makers play a pivotal role in driving business growth and shaping industry trends.

Industry Specialists - 21%

Engage with seasoned professionals and experts from diverse sectors of tourism and hospitality. These specialists bring in-depth knowledge and insights, making MITT the perfect platform for exchanging ideas and exploring emerging opportunities.

Download the MITT 2026 Post-Show Report

Get a full event overview in one guide, covering exhibitor benefits, sector highlights, floor plans, and sponsorship opportunities.

Hear from Our Past Exhibitors

Zulkifli Bin Mohamed

Director Tourism Malaysia Office in Russia

We welcomed 159,000 Russian tourists to Malaysia in 2025, and we expect this number to continue growing. This marks our 16th year participating in MITT, with nine sub-exhibitors on our stand. This year, we have observed a noticeable increase in visitor numbers.

H.E. Moses Kizige

AmbassadorAmbassador of Uganda in Russia

This is our third time participating in MITT, and we have seen steady growth in the number of Russian tourists visiting Uganda since our first attendance. This year, we expanded our presence with a larger stand and brought 22 Ugandan tour operators with us. It has been a great success, with deals already in the process of being signed. Uganda is now part of BRICS, and we are keen to further strengthen trade and tourism relations between our countries.

Marcos Medina

Deputy Minister of International TourismVenezuela

MITT is the biggest travel exhibitions in Russia and we are very happy to be here. It is an important platform to showcase what our country offers in tourism.

Mr. Ismail Amer

Inbound Tourism ManagerEgyptian Tourism Authority

MITT is the leading travel industry exhibition in Russia. Last year, we achieved strong results, welcoming 2.2 million Russian tourists, which is very impressive for us. This year, we aim to further expand our relationships with tour operators and airline carriers.

Mr. Sebulon Chicalu

CEONamibia Tourism Board

We have been observing the Russian market for some time and recently began actively promoting Namibia here. Our experience at MITT has been very positive, with strong engagement from media, tour operators, and agents. There has been significant interest in Namibia throughout the exhibition.

Sabeeha Ahmed

Chief Operating OfficerVisit Maldives Corporation

This was a highly productive fair. We held excellent meetings with Russian tour operators and airlines, and received very positive feedback from our co-exhibiting partners, including hotels and DMCs, who reported strong business results at MITT.